Jacob Staehelin

I am a trained journalist and have spent the last 25 years working in both large media organizations, as an independent journalist, and covering a wide range of journalistic niches. For many years, I was the editor of Berlingske and B.T.’s combined sports editorial team, where I primarily focused on cycling, spending 10 summers following the Tour de France around the French roads. I also founded a podcast agency, produced TV for Discovery, and worked as a communications consultant at a PR agency.

Today, I am an independent consultant and journalist with both large private and public clients. I bring all of this experience into SHAPE. My role is to generate media attention for the entire project – both in Denmark and internationally. I look forward to applying all my professional skills to a vision I believe in. I know how to tell stories – and I know how to get those stories into the media. That will be my primary task for SHAPE.

I am at the beginning of my journey with SHAPE, and in that sense, I also represent the majority of current and future members of the universe we are building. I am seeking answers myself but also intuitively know that SHAPE is built on the right elements in our collective effort to become happier individuals while also passing on a better planet to our children.

I am driven by the desire to make a difference – for myself and those around me. That’s why I am so happy to have become a part of the SHAPE family. I have the will and the skills to make a difference, just like everyone else who wants to be part of a movement that challenges the way we treat ourselves, animals, the earth, and the entire planet.