The king is asleep. His alarm clock rings with such energy and fervour that it bounces around on his bedside table. The king switches it off - and bounces out of bed.

"Once upon a time, there was a man who knew how to achieve resonance when he spoke."

The notion of resonance

Sympathetic attention or understanding. Synonymous with reverberation. The act of reinforcing or prolonging sound by the synchronous vibration of an adjacent object.

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In relation to Executive Presence, resonance occurs when the topic we address and the way we address it resonates with ourselves and with others to a degree where it is virtually physically reinforced by our bodies. Achieving resonance in yourself and others is mainly a function of the relevance and significance of the topic and your ability to be contactful. When you give a presentation, it is important to be able to speak to your own and others’ sense of significance in the way you address specific, factual topics. It is a very helpful ability to train and refine.

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